Privacy policy

Last Updated: July 2026

Welcome to The Wow Store ("we," "our," or "us"). We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or purchase our products.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

When you visit or place an order on our website, we may collect the following information:

  • Full Name
  • Email Address
  • Mobile Number
  • Billing Address
  • Shipping Address
  • Order Details
  • Payment Information (processed securely by our payment partners)
  • IP Address
  • Browser and Device Information
  • Website Usage Data through cookies and analytics tools

How We Use Your Information

We use your information to:

  • Process and fulfill your orders
  • Deliver products to your address
  • Verify and confirm orders
  • Process payments securely
  • Provide customer support
  • Send order confirmations and shipping updates
  • Improve our products and services
  • Prevent fraud and unauthorized transactions
  • Comply with legal obligations
  • Send promotional offers (only if you choose to receive them)

Payment Information

We use PayU as our secure payment gateway for processing online payments.

Your payment information is encrypted and processed securely by PayU. The Wow Store does not store your debit card, credit card, net banking, UPI PIN, or CVV information.

For more information, please review PayU's Privacy Policy on their official website.

Cash on Delivery (COD)

If you choose Cash on Delivery (COD), we collect only the information necessary to process, verify, and deliver your order.

For security purposes, our team may contact you via phone call, SMS, WhatsApp, or email to confirm your order before dispatch.

Cookies

Our website uses cookies to:

  • Improve website performance
  • Remember your preferences
  • Analyze visitor behavior
  • Personalize your shopping experience
  • Measure advertising performance

You may disable cookies through your browser settings; however, some website features may not function properly.

Sharing Your Information

We never sell or rent your personal information.

Your information may be shared only with trusted third parties such as:

  • Courier and logistics partners
  • PayU payment gateway
  • Shopify
  • Analytics providers
  • Government authorities where legally required

These service providers receive only the information necessary to perform their services.

Data Security

We use industry-standard security measures to protect your personal information against unauthorized access, misuse, alteration, or disclosure.

Although we strive to protect your data, no method of internet transmission or electronic storage is completely secure.

Marketing Communications

If you subscribe to our newsletter or promotional updates, we may occasionally send information regarding:

  • New product launches
  • Discounts
  • Special offers
  • Seasonal sales

You may unsubscribe at any time by clicking the unsubscribe link or contacting us directly.

Your Rights

You may request to:

  • Access your personal information
  • Correct inaccurate information
  • Delete your personal information (where legally permitted)
  • Opt out of marketing communications

Please contact us using the details below to exercise these rights.

Third-Party Services

Our website may use third-party services, including:

  • Shopify
  • PayU
  • Google Analytics
  • Meta Pixel (Facebook)
  • Google Ads

These providers may collect information according to their own privacy policies.

Children's Privacy

Our website is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.

Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Updates will be posted on this page with the revised "Last Updated" date.

Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us:

The Wow Store

📧 Email: support@thewowstore.in

📞 Phone: +91-6263191273

🕒 Customer Support: Monday – Saturday | 9:00 AM – 6:00 PM (IST)